Our Search Engine Marketing Firm
Inteliture is a Search Engine Optimization and Internet Marketing firm offering customized Internet marketing and search engine promotion services. We apply proven search engine and Internet marketing techniques and provide a Best Practices policy closely adhering to the criteria and rules set forth by the search engines.
Inteliture was established to help businesses successfully pursue Internet-focused endeavors. All businesses, whether purely Internet or bricks-and-clicks, need marketing solutions that address their own unique needs – “one size fits all” does not apply to successful online promotion. We tailor our services to fit specific marketing needs and deliver highly qualified, highly relevant customer traffic to each website we promote. In an industry where most Internet marketing service providers are only concerned with their own return on investment we focus on the bottom line return of our clients. We strive to provide our clients with an unparalleled return on their Internet marketing investment.
We work closely with you to develop on online strategy and marketing plan that will best help you accomplish your company’s online marketing objectives. Whether you’re a Fortune 500 company or new to the online marketplace, we can customize a solution to meet the unique needs of your company.
Our Website Promotion and Marketing Methodology
While traditional marketing activities like broadcast and print advertising, direct marketing, and public relations continue to offer the widest reach of any marketing media, these same activities are inherently inefficient as the majority of marketing dollars spent on these campaigns are wasted on recipients who simply fail to respond to traditional “interruption marketing.”
The World Wide Web
The Web offers marketing opportunities far superior to traditional media, with a unique capacity for delivering highly targeted and relevant messages in both a timely and cost-effective fashion. Successful online marketing enables – and requires – reaching beyond potential customers to those “self-declaring” prospects or customers that are already interested in the products/services offered by your business.
All businesses, whether purely Internet or bricks-and-clicks, need marketing solutions that address their own unique needs – “one size fits all” does not apply to successful online promotion. We tailor our strategies and services to fit your specific marketing needs and deliver highly qualified, highly relevant customer traffic to each website we promote. And because our marketing solutions are result-based – we promise and deliver results – customer acquisition costs are both quantified and controlled, helping you meet both revenue and profitability targets.
Using a methodology based on our experience, we identify the ideal mix of strategies to accomplish your specific goals – ensuring both cost-effective marketing solutions and quality results.
Step 1. Initial Consultation
Our intial consultation is the most important step in helping you move forward in developing a sound website promotion and Internet marketing strategy for your company. Without a correct understanding of your industry and business all the marketing in the world won’t help you. We study your business models, assess your compabilities and identify your online marketing goals in order to develop the most effective strategies for your company.
Step 2. Market Research
We research and identify target market(s) – segmenting potential customers based on their relative values.
Step 3. Competitive Research
We research competitive strategies and identify the best search engine marketing opportunities in your industry.
Step 4. Online Marketing Plan
We formulate a comprehensive search engine marketing plan customized to meet your marketing objectives while supporting all other business level and corporate marketing efforts.
Step 5. Implementation
We implement the marketing plan, measure results, and ensure marketing objectives are met to your satisfaction.
Experience That Counts
We’ve been in the search engine marketing business for years we know what the search engines want. We know the best way to optimize a website to bring in targeted search engine traffic is to utilize the existing pages of your site. Internet search engines are there to provide relevant, valuable content to their users/searchers. If your Web site provides valuable, relevant and unique content that contains the right mix of highly relevant keyphrases, algorithm based search engines such as Google, Yahoo and MSN will add your site to their databases, and prospective customers will be able to easily locate it.
Success in Internet marketing requires a detailed knowledge of search engine optimization. Our experience provides you the following:
- Expert knowledge of developing website content for search engines and your prospects.
- Access to the best keyphrase search tools to determine the most effective keyphrases for your site.
- Knowing how and where to place keyphrases in your website’s titles, meta tags, headlines, alt tags and text.
- Knowing the correct submission procedures that each search engine uses, so as not to “spam” the engines.
- Keeping up to date on the latest search engine optimization techniques.
To discuss in more detail how our website promotion and Internet marketing strategies can help you don’t hesitate to contact us.